Hello Madison | Festival Foods Grocery Store | Madison, Wisconsin
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Hello Madison.

LET'S GET TO KNOW EACH OTHER!

Cruising around in kayaks. Biking hundreds of miles of trails. Strolling down State Street. Catching a concert on the Square. No matter the activity, we know what makes Madison a vibrant place to live, work, and play. Which is why we don our Wisconsin gear and proudly enter an overwhelming sea of red! We know why you're great, check out what makes Festival Foods the perfect new neighbor.

WHO IS FESTIVAL FOODS?

With only $500 of borrowed money and a lot of enthusiasm, Paul and Jane Skogen opened a 3,000 square foot store that was attached to their house in Onalaska, Wisconsin in 1946. Today, the family- and associate-owned company operates more than 20 Festival Foods grocery stores throughout the Badger State - with the goal of bringing you extraordinary food and an exceptional experience. You may have been a guest at one of our other WI locations featuring our bright rainbow awning. You'll find the same small town service at our Madison location.

Our History

WHAT MAKES US DIFFERENT.

At Festival Foods, associates are like family and customers are our guests. And although our story started years ago, we still operate with the same servant leadership philosophy and the same care for our guests as we did when there was just one store. So on top of our love for great fresh food, we're committed to making your day a little easier and a whole lot brighter.

The Festival Difference

THE ONE QUESTION WE ALWAYS ASK.

With family at our core, our goal is to give each and every guest the personal attention and support we would expect for our own families. We're guided by what we call the Boomerang Principle. It's simple. Every business decision we make is based on the question, "Will it bring the guest back?"

Our Mission & Values

MOST IMPORTANTLY: WE'RE EXCITED TO BE YOUR NEIGHBOR

At Festival, we're more than just a grocery store. As an employee- and family-owned company, we pride ourselves on providing high quality products and offering our guests an exceptional shopping experience. Stop by and see for yourself.

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